Need better messaging? Stronger workflow? More leads?
For many businesses, the difference between growth and ‘business as usual’ is often a few minor changes to how you engage your market, nurture interest and close new business. We help you find the right formula for success that blends best practices with the needs of your unique business. Some of the ways we help include:
- Launch campaigns to new markets
- Support your team with outside expertise
- Strengthen the closing process
- Address stalled leads in the pipeline
- Get everyone on the same message
- Strengthen team communication
- Get good visibility to progress
- Streamline lead generation & nurturing
- Develop new sales workflows
- Generate inbound interest to your web site
- Outsource lead gen to feed your sales team MQLs
- Raise visibility to your brand
Start with our business development Boost Program.
Where will we focus?
No two projects are 100% alike. But the process we use to find the right focus areas and priorities when working with any company extends across the entire business development pipeline, from early messaging to signing new customers. By exploring each of these areas, we collaborate with you to determine the right approach to accelerate growth and drive toward achieving your goals.
Refine Your Core Messaging
It’s critical to get your core messaging right. Your value proposition, elevator pitch, top benefits, deliverables, success stories–all affect everything downstream.
Manage Your Prospecting Data
Proper care and feeding of your prospecting data is essential. Continual tagging, rating, filtering and dispositioning gives you market insight to drive strong growth.
Drive Outbound Marketing
Well-executed outbound “push” marketing is a team effort involving marketing, pre-sales and sales collaborating on multi-channel campaigns throughout the year.
Build Inbound Marketing
Your inbound “pull” marketing strategy sets the backdrop of informative and educational content that engages your prospects through a variety of social channels.
Network with Your Industry
It’s vital to meet regularly with your prospects, customers, partners and industry ecosystem contacts to stay in touch with industry changes and drive new business.
What are our customers saying?
How do we work with you?
We’ll work with you on a weekly basis to guide you through small, incremental improvements which are easy to implement without burdening resources or disrupting your daily operations. Along the way, we can be as hands-on or hands-off as you need, from showing your team how to improve to becoming your extended, outsourced sales and/or marketing team.
- Review existing processes
- What's working, what's not
- Lead stream history
- Competitive landscape
- Market position
- Growth path & strategic goals
- Tactical improvements
- Prospect list organizing
- New campaign ideas
- Target regressing leads
- Fix prospecting workflow
- Target low-hanging fruit
- Strategic enhancements
- Channel strategies
- Market presence
- Long-term growth
- Product and market roadmaps
- Position as a trusted resource
Is BizDelta right for you?
BizDelta is ideal for small- to mid-sized companies looking to rejuvenate their business development efforts with new tools, new workflows, new ideas and new focus.
Marketing
Wants to focus its messaging across multiple channels
Pre-Sales
Needs lead nurturing campaigns and workflow
Sales
Wants more qualified leads for closing
Management
Needs more revenue to support growth
- Small- to mid-sized businesses
- B2B sales, enterprise sales
- Complex messaging, long sales cycles
- Plateauing sales
- Need to expand in existing markets
- Need to open new markets
- Adjust messaging or positioning of offering
